Business Management: Lupe, for the love of design and wine
I am reading the latest edition of the Renegade Collective when, as always, I find a story that just hits the spot.
Georgia Beattie created Lupe Wines in 2012 to revolutionise the al fresco wine market.
I was just thinking recently of having a networking event in the Next Marketing office and I thought, how would I serve drinks without hiring glasses (which inevitably get broken and require washing…)
Enter, Lupe. I.am.sold.
Have ordered a 4 pack Sauvignon Blanc to check them out for myself 🙂
#Jo Macdermott - turning good businesses into great businesses is all in a day’s work for marketing consultant, Jo Macdermott. Jo leads Next Marketing, a multiple award winning business, which she has grown from scratch. Jo is commercial, empathetic and always has her eye on the end game.
