Whether you’re a well-known brand or a small business, small business marketing is about building momentum, lots of activity, great execution and continuous improvement.
And of course, trying new things and pushing boundaries.
If you’re a business owner who is too busy to take care of marketing and multiple suppliers, and you would get a better return by spending marketing time on core business activity, then a Next Marketing retainer package is for you.
How does it work?
Next Marketing becomes your new ‘one stop shop’ marketing resource and team. Our job is to manage all of your small business marketing activity, come up with new ideas, and ensure that your marketing campaigns are executed in a timely and accurate manner. A retainer package is ideal for businesses that have an existing marketing plan in place, and are looking for help with execution.
We meet on a monthly basis, and keep in regular contact at all other times. We keep you up-to-date, to ensure that you always know where your activity is at, without having to do any of it yourself.
What’s the difference between a retainer package and hiring a part time in-house resource?
From our experience, the biggest difference is speed and momentum.
When you’re a Next Marketing client, it’s likely that we’ll be working on your marketing every business day.
If you choose to hire a part time resource, the chances are, they’ll only work on your marketing on the days you employ them. What happens on the days when the part time resource isn’t in the office? There’s a high probability that, particularly for a small business, marketing responsibility will fall back on to you.
A Next Marketing retainer package allows you to get on with growing your business.
With a number of different levels of support, we can help you get your marketing strategy up and running, and keep it building so you can do what matters most – grow your business.
We have designed three small business marketing retainer packages, starting from $2,200 excluding GST. They’re flexible to suit your business, and can grow with you. These packages are ideal for clients who have a minimum budget of $40K per annum for marketing, and our marketing projects support option is ideal for everyone else.
If you have a month or two where additional activity is required, there’s no need to upgrade your package. We’ll only bill you for the extra activity.
Here are the three options for 2014
Here are some ways we have helped current clients:
Client 1: Building/Landscaping industry
Substantially increased sales and Google rankings through Next Marketing having implemented:
- Extensive Marketing plan
- An optimised advertising schedule
- Complete project management of a new website
- The streamlining of CRM systems
- Undertaking a telemarketing campaign
- Strategic PR opportunities
Client 2: Consulting industry
Business reached capacity, and had to recruit new staff just six months after engaging Next Marketing. Activities included:
- Devising and executing a marketing plan
- Project managing a new website
- Creating LinkedIn profiles
- Email campaigns
- Writing a whitepaper
- Conference speaking
- PR opportunities identified and successfully utilised.
Client 3: Hospitality industry
Increased website hits, and the client is in need of more staff as they are booked out in the industry quiet season. Next Marketing completely revamped client’s marketing presence in a six-month period, from rebranding to creating business cards, a new website, expo displays and much more.
Like to know more?
If you’re interested in getting results from your small business marketing spend, and want to seriously commit to expanding your business, we can help! Simply call us on 03 8060 8544, or drop us a line.