Marketing Plans for your business.

Have you reached a point in your business where the ad-hoc marketing activity that has kept you going is no longer enough? 

Sick of wasting money on advertising that doesnt work?  Need clarification on who your target audience is and what is going to make them buy more from you?

if so, then a Marketing Plan from Next Marketing sounds like your next step.

What is a Marketing Plan?

Essentially, a Marketing Plan is a road map for all Marketing activity for your business over the next 12 months.  It is also a good opportunity to review what has and hasnt worked in the past to flesh out new ideas to help grow your business.

Do I really need a Marketing Plan?

There are many businesses who travel along for many years well without any formal marketing activity.  However, some businesses come to the point where the ad hoc activity is not enough any more.  The results from the activity are poor and usually not measurable and as a business owner you start to question the value in what you are doing.  If this is the case, then a Marketing Plan may be the solution that you are after.

How does the process work?

The process of putting a Marketing Plan together is very comprehensive.  Here are the major steps

• Background
• Meeting/Consultation (in person if in Melbourne)
  
• Development of Strategy
• Competitor review
• Indsutry Research
• Action Plan
• 12 month program
  

As a general rule, the Next Marketing 'Marketing Plans' tend to be 20-25 pages in length and approx 8,000 in length.

Do I really get expert help?

The team at Next Marketing are a minium of university degree qualified and have extensive hands on Marketing experience.  Jo Macdermott heads up the team and is a prominent Melbourne Marketing figure. 

Like some further information?

Would you like some further information and an example of a previous Marketing Plan, if so, drop us a line and we will get back to you!